euronews, the international news channel,?takes on a new dimension in 2011

General News Wednesday February 9, 2011 08:06 —General News

For the launch of its new look and the switch to a 16/9 format, euronews presents a broad range of projects which will take the channel to a new dimension

To start the year, euronews is switching to a 16/9 format and revamping the channel: a new on-air look, new pace and more reasons for viewers to tune in to euronews.

In 2011, the channel will also add programmes, with the arrival of new faces to the multicultural newsroom of euronews. Separately, two well-known journalists on the international audiovisual scene, Alex Taylor and Chris Burns, will join the channel to help take it to a whole 'new dimension'.

11 news desks in 2011: euronews is expanding its editorial coverage and network around the world. Based in Lyon, with recently opened desks in Brussels, London, Cairo and Doha, euronews will open permanent desks in Paris, Kiev, Istanbul, Dubai, Washington and Beijing. The Brussels office will be a key feature of the new organisation, as it becomes the first international news team to operate in the capital of Europe.

11 languages in 2011: euronews will launch its new service in Ukrainian, around the clock, 7 days a week, as of 24th August.

In 2011, euronews empowers its digital strategy: the right content to the right place at the right time

  • increased partnerships with YouTube and Dailymotion: new channels, more availability on catch-up TV in the "Shows" section of YouTube;
  • euronews and UGC (User Generated Content): via its NoCommentTV application for iPhone, euronews offers UGC abilities with "MyNoComment"; in partnership with Google, the channel will broadcast a weekly programme "Trends" which reports on keywords most requested by internet users in 37 European countries;
  • euronews live application for iPhone, iPad and Android;
  • Full euronews application for iPad;
  • euronews radio, an internet radio station;
  • euronews display, a 100% visual format designed for busy places such as train stations and airports;
  • euronews in-flight entertainment: since January 2011, Air France introduces a new in-flight news bulletin on all its long-haul aircrafts, exclusively produced by euronews;
  • euronews on internet-connected TV: following on the first agreement with Panasonic, euronews is discussing with the top worldwide manufacturers, including Toshiba, Sony and Philips.

All of these projects which reflect the new dimension of the international news channel is presented at a series of press conferences in Europe, Middle-East and Asia, with Philippe Cayla, Chairman of the Executive Board, Michael Peters, Managing Director of the Executive Board, and Lucian Sârb, Director of News and Programmes

About euronews - www.euronews.net

Euronews, the No. 1 international news channel in Europe,* covers current events around the clock, everywhere in the world. With 10 language teams** and 370 journalists from more than 20 countries, euronews is a unique organisation in its approach to analysing and presenting the news.

Established in 1993 in Lyon, the channel is viewed by 7.5 million people daily in Europe. euronews reaches 350 million homes in 155 countries via all broadcasting modes: tv, internet, smartphone, tablets, etc.

*source: Telmar Peaktime©, evaluation based on Q2 2010 viewer ratings

** Arabic, English, French, German, Italian, Persian, Portuguese, Russian, Spanish and Turkish. 11th language in 2011: Ukrainian

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CONTACT: euronews
Gregoire Olivero de Rubiana
Tel. : +33 (0)1 53 96 92 78
derubiana@euronews.net
or
Lydie Bonvallet
Tel. : +33 (0)4 72 18 80 56
bonvallet@euronews.net

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