OTTAWA--(GLOBE NEWSWIRE)--Oct. 10, 2008
BluArc Communications, a supplier of
communication services to small businesses (SMB's) in Canada, provided uninterrupted
communication services following an office tower fire.
A blaze heavily damaged a downtown Ottawa, Canada office building, leaving most
tenants without power or communication services -- using Natural Convergence's (NCI)
silhouette hosted VoIP application, BluArc's customers maintained phone coverage
throughout this emergency situation.
"silhouette enabled us to provide uninterrupted communications," said Jay Swayze,
CEO of BluArc Communications. "Providing business continuity and disaster recovery
services to SMB's is a key part of our value proposition."
Three of BluArc's customers, including the Canadian Co-operative Association (CCA),
were able to continue to operate while neighboring businesses shut down.
"Our communication service was uninterrupted -- it's a miracle," said Norma Jones,
Director of Finance and Administration for the CCA, "Relying on the twinning and the
emergency call override features, we were able to continue operating virtually --
business as usual."
"silhouette's proven ability to provide business continuity services in emergency
situations gives service providers an edge over their competition," said Patrick
Smith, Chairman and Chief Executive Officer, Natural Convergence and Chairman of
Frost & Sullivan award winning Wavesat Inc.
Built to replace premise based SMB voice equipment such as key systems and small
PBX's, silhouette is a carrier grade, hosted software solution. Specifically
designed for service providers to address the 5-50 employee small business market,
silhouette's familiar features and functionality make it simple to sell, simple to
deploy and simple to maintain. The solution used at BluArc also featured tight
integration of Mitel phones, including the 5212, 5224 and 53XX series, which ensure
simple operations and deployment whether during first install or in emergency
situations.
For more information on silhouette and providing business continuity services with
hosted VoIP in the small business space, visit: www.naturalconvergence.com
About BluArc Communications (www.bluarc.ca)
BluArc Communications is an Ontario, Canada based telecommunications and data
service provider focused on providing voice and data communication services to small
businesses. BluArc is based in Ottawa, Canada.
For more information about moving your communication services to BluArc, visit:
www.bluarc.ca.
About Natural Convergence (www.naturalconvergence.com)
Natural Convergence supplies hosted VoIP applications that enables service providers
to sell dramatically improved services to the huge, yet untapped, small business
market. Its flagship product, silhouette, replaces traditional key systems,
combining familiar functionality with powerful cost and performance advantages. Its
go-to-market channel strategy is optimized to the buying habits of small businesses
-- from value-added resellers, through service providers and original equipment
manufacturers.
Founded in April 2001, NCI has grown with major service provider customers deploying
their industry leading products to small business customers across Canada, the
United States, the United Kingdom, the Netherlands and the Caribbean.
Natural Convergence is headquartered in Ottawa, Canada.
The Natural Convergence logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=4579
CONTACT: Natural Convergence Inc.
Andrew Skafel, VP Marketing
+1 613-280-2000 ext. 311
www.naturalconvergence.com
BluArc Communications, a supplier of
communication services to small businesses (SMB's) in Canada, provided uninterrupted
communication services following an office tower fire.
A blaze heavily damaged a downtown Ottawa, Canada office building, leaving most
tenants without power or communication services -- using Natural Convergence's (NCI)
silhouette hosted VoIP application, BluArc's customers maintained phone coverage
throughout this emergency situation.
"silhouette enabled us to provide uninterrupted communications," said Jay Swayze,
CEO of BluArc Communications. "Providing business continuity and disaster recovery
services to SMB's is a key part of our value proposition."
Three of BluArc's customers, including the Canadian Co-operative Association (CCA),
were able to continue to operate while neighboring businesses shut down.
"Our communication service was uninterrupted -- it's a miracle," said Norma Jones,
Director of Finance and Administration for the CCA, "Relying on the twinning and the
emergency call override features, we were able to continue operating virtually --
business as usual."
"silhouette's proven ability to provide business continuity services in emergency
situations gives service providers an edge over their competition," said Patrick
Smith, Chairman and Chief Executive Officer, Natural Convergence and Chairman of
Frost & Sullivan award winning Wavesat Inc.
Built to replace premise based SMB voice equipment such as key systems and small
PBX's, silhouette is a carrier grade, hosted software solution. Specifically
designed for service providers to address the 5-50 employee small business market,
silhouette's familiar features and functionality make it simple to sell, simple to
deploy and simple to maintain. The solution used at BluArc also featured tight
integration of Mitel phones, including the 5212, 5224 and 53XX series, which ensure
simple operations and deployment whether during first install or in emergency
situations.
For more information on silhouette and providing business continuity services with
hosted VoIP in the small business space, visit: www.naturalconvergence.com
About BluArc Communications (www.bluarc.ca)
BluArc Communications is an Ontario, Canada based telecommunications and data
service provider focused on providing voice and data communication services to small
businesses. BluArc is based in Ottawa, Canada.
For more information about moving your communication services to BluArc, visit:
www.bluarc.ca.
About Natural Convergence (www.naturalconvergence.com)
Natural Convergence supplies hosted VoIP applications that enables service providers
to sell dramatically improved services to the huge, yet untapped, small business
market. Its flagship product, silhouette, replaces traditional key systems,
combining familiar functionality with powerful cost and performance advantages. Its
go-to-market channel strategy is optimized to the buying habits of small businesses
-- from value-added resellers, through service providers and original equipment
manufacturers.
Founded in April 2001, NCI has grown with major service provider customers deploying
their industry leading products to small business customers across Canada, the
United States, the United Kingdom, the Netherlands and the Caribbean.
Natural Convergence is headquartered in Ottawa, Canada.
The Natural Convergence logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=4579
CONTACT: Natural Convergence Inc.
Andrew Skafel, VP Marketing
+1 613-280-2000 ext. 311
www.naturalconvergence.com