Thai Bridgestone Co., Ltd., officially announced that "BRIDGESTONE TURANZA 6", the new premium comfort benchmark, specially developed with "ENLITEN", Bridgestone's approach to tire development from the combination of multiple cutting-edge technologies, for exceptional driving performance while reducing environmental impact, has been selected by MG to enhance driving performance of the "NEW MG S5 EV", launched in Thailand on March 25, 2025.
The BRIDGESTONE TURANZA 6 is developed using ENLITEN technology, which enables to reduce weight and rolling resistance. This not only minimizes environmental impact but also maintains superior driving performance and safety. It is suitable for all types of vehicles, including electric vehicles.
The BRIDGESTONE TURANZA 6 with ENLITEN technology in size 215/55R18 is UN R117-04 certified and features the latest design. It has been specifically developed to enhance the energy efficiency of the NEW MG S5 EV, by reducing energy consumption per charge. Additionally, it is designed to work seamlessly with a 5-Link Suspension system, improving road grip across various surfaces, especially on wet surfaces. The tire also helps reduce noise and enhances ride comfort, further optimizing MG's One Pedal system, making vehicle control easier and more convenient for drivers. The BRIDGESTONE TURANZA 6 has the following key features:
- Reduced Rolling Resistance for Efficient Driving: Helping extend driving range per charge for the NEW MG S5 EV.
- Confident Grip on All Road Conditions: Newly designed tread pattern and grooves improve grip on both wet and dry surfaces.
- Ultimate Quietness and Comfort: Working seamlessly with the suspension system of the NEW MG S5 EV, reducing noise and vibrations for maximum comfort.
- Long Wear Life: The tire structure developed to be more durable for long wear life.
- Eco-Friendly Design: Reducing carbon emissions during manufacturing process and while driving.
- Superior Stability and Control: Enhancing handling and driving stability, even at high speeds.
BRIDGESTONE TURANZA 6 with ENLITEN technologyas original equipment for theNEW MG S5 EV
| MG's Vehicle Model | Bridgestone's Tire Pattern | Bridgestone's Tire Size |
| NEW MG S5 EV | BRIDGESTONE TURANZA 6 with ENLITEN technology | 215/55R18 |
The NEW MG S5 EV key features:
The NEW MG S5 EV enters the market and sets a new standard in the electric B-SUV segment with its key highlights: "Fun to drive, Long range, Fast charging, Comfortable ride with Lifetime warranty", reinforcing a worthy and complete e-SUV. With a perfect electric vehicle design, the NEW MG S5 EV delivers outstanding performance featuring a DYNAMIC REAR WHEEL DRIVE system. The electric motor generates a maximum power of 245 horsepower (180 kW) and 350 Nm of torque, offering precise control through the Dual Pinion steering system.
The MacPherson strut front suspension and 5-Link rear suspension, specially tuned for optimal performance, enhance road grip, reduce vibrations during driving, and ensure sharp cornering even at high speeds. Additionally, the NEW MG S5 EV comes with the peace of mind of a lifetime warranty on the high-voltage battery, ensuring long-term reliability.
The NEW MG S5 EV is now available at an exclusive price starting at just 719,900 THB with options for Standard Range and Long Range.
Mr. Satoshi Umeo, OE Business Division Director of Thai Bridgestone Co., Ltd.Mr. Satoshi Umeo, OE Business Division Director of Thai Bridgestone Co., Ltd. said, "The collaboration between Bridgestone and MG marks an important step in advancing electric vehicle through the development and design of tires with Bridgestone's ENLITEN technology. I am confident that the BRIDGESTONE TURANZA 6 with ENLITEN technology, will meet the needs of modern drivers' lifestyle in terms of performance, safety, and sustainability. This aligns with the key direction for developing the Thai automotive industry, both now and in the future, in line with the Bridgestone E8 Commitment in Energy; Committed to the realization of a carbon neutral mobility society."
About Bridgestone in Thailand:
Bridgestone is a global leader in tires and rubber building on its expertise to provide solutions for safe and sustainable mobility. In Thailand, Thai Bridgestone Co., Ltd. (TBSC) is a leading manufacturer in the Thai automotive industry, while Bridgestone Sales (Thailand) Co., Ltd. (BSTL) is the exclusive importer & distributor, and supervises the marketing strategy for Bridgestone, Firestone and Dayton branded tires in Thailand. Bridgestone is a brand trusted by its customers, dealers and business partners. Bridgestone offers a diverse product portfolio of premium tires and advanced solutions backed by innovative technologies, improving the way people around the world move, live, work and play.