Private Sector confidence starts to lift up after the government could very well handle COVID - OMICRON and rush to issue some alleviated schemes for tourism stimulation. Additionally, INFORMA MARKETS; the world's leading event organizer is confident with the gradual restoration in food, tourism, and service providing businesses and currently moves forward to organize an event 'Food & Hospitality Thailand 2022', held between the 21st - 24th September 2022 at QSNCC. This event shall feature a much larger scale of exhibition by adding more service providing clusters, exhibition zones, and resourceful activities to give knowledge by the experts to help entrepreneurs making some business adjustments to take up a large number of incoming tourists, while this time the event shall be settled in the heart of the city for easy transportation.
Ms. Supaporn Aungsrisuraporn, Senior Event Manager of Informa Markets - Thailand; the world's leading organiser said about Thai tourism that it should pass its lowest point and the tendency this year would better get back on track deriving from good COVID - OMICRON pandemic administration and prevention by the government with much lesser number of infected people than what has been expected, while Thai people now take this seriously and get vaccination in a larger number, which derives good efficiency for the pandemic control. Therefore, it is expected that the year 2022 will truly be the year of restoration for the tourism, hotel and service providing businesses. Additionally, the government rushes to issue some stimulus schemes and help tourism businesses, which include 'TEST & GO System' to accept foreign tourists from February 2022, expansion of the 'Tour Travel Thailand Campaign' to the end of May 2022 as earlier this project shall be ended in February 2022, and 'We Travel Together Phase 4 Campaign'. Tourism Authority of Thailand (TAT) expected that in the first quarter, the number of domestic tourists will reach 27.1 million tourists, which generates 137,712 million baht of revenue, while for the foreign market,
the number of foreign tourists will reach 338,645 tourists, which generates 26,065 million baht of revenue and these figures are expected to increase by the middle and end of the year.
Therefore, entrepreneurs in tourism, hotel, restaurant, and service providing businesses should rush to make some adjustments to take up tourism that shall gradually be restored from the first quarter down to the high tourist season at the end of the year. At the moment, Informa Markets is preparing to organise 'Food & Hospitality Thailand 2022 (FHT2022); the premium international trade show covering business and industry in food, tourism, hotel and service providing clusters. The event is considered as the extension of the earlier successful Food & Hotel Thailand that could gain the number of worldwide exhibitors and visitors before COVID-19 pandemic circumstance as high as 32,000 people. Additionally, entrepreneurs and visitors of this event shall gain knowledge about the tendency and business trend from Thai and Foreign experts and witness innovations and technologies that shall help enhance business, products and premium service providing to impress their customers.
In addition to the schedule to organize FHT2022, the event shall be held between the 21st - 24th September 2022 with some major changes that shall benefit all stakeholders including alliances, exhibitors, and visitors. Three major parts to be changed in this event comprised of the expansion of the organizing criterion by adding a wider coverage with the service providing cluster such as airlines, logistics, real estate, hospital, spa, etc. from earlier restricted to the business clusters related to tourism, hotel, and restaurant, two additional exhibition zones including Coffee & Bakery Thailand and Restaurant & Bar Thailand, and exhibition venue relocation - emerged in the heart of the business district for much easier transportation as Queen Sirikit National Convention Center (QSNCC). Moreover, this year the event shall feature a digital platform for B2B business, called 'Saladplate' online marketplace for food and service providing businesses, which is compiled with a database from 26 trade shows of the Food & Hotel events organized across the globe to allow users to connect with their business partners worldwide.
This event shall not only benefit business entrepreneurs and visitors, but also manufacturers, distributors, service providers and entrepreneurs in the clusters of food material, appliances in restaurant and service providing business, hardware - software technology developers, and service providers related to tourism, hotel and service providing businesses, who shall set up booths in this event because they can
meet and directly set up a tabletop session with business owners, businessmen, and true investors to strengthen relationship and create an opportunity for further business extension. At the moment, there is a large number of Thai and foreign entrepreneurs interested to join FHT2022, which this event offers 10,000 square meters of exhibition space, divided into the exhibition space for entrepreneurs and alliance agencies, pavilion zone to exhibit international products, activity zones, competition zones, workshops, conferences & seminars, etc.
For those who are interested to setup booth and get information on the arrangement of Food & Hospitality Thailand 2022 (FHT2022), scheduled to held between the 21st - 24th September 2022 at Queen Sirikit National Convention Center (QSNCC), please visit www.fhtevent.com or contact Ms. Supaporn Aungsrisuraporn, Email: Supaporn.a@informa.com, or Tel. 02-036-0500.