- Logistics Engine that runs storage, packing, shipping, and order tracking for brands and e-commerce merchants
Locad, an end-to-end fulfillment service and cloud logistics provider, is launching a cloud supply chain service that helps grow omnichannel businesses by completely managing their fulfillment. Already established in Singapore, the Philippines, Hong Kong, Indonesia, Malaysia, and Australia, Locad's entry in Thailand offers growing e-commerce merchants to outsource fulfillment services allowing them to focus on growing their business.
Founded in 2020, Locad is the logistics partner for more than 200 renowned and emerging brands and has fulfilled over 5 million items. Some of its noteworthy clients include international and household brands like Havaianas, Crocs, RPG Commerce, Emma Sleep, Thailand's Mama's Choice, Aik Huat Online and Godzilla Online.
By offering brands a scalable supply chain backbone, brands no longer have to invest in expensive infrastructure to hold their inventory. Locad's flexible fulfillment model enables e-commerce merchants to tap into newer markets across Southeast Asia, Australia and also expand globally.
Federico Leidi, the Country Managing Director of Mama's Choice based in Thailand, mentioned an issue they had faced in the past few days. "Our challenge was managing orders from various sales channels. We sell products on e-commerce platforms, social commerce, and our own website. So, we need a system that can consolidate orders from multiple channels."
However, with the functioning mechanism of Locad, tasks related to inventory and logistics have become immediately simplified. "Because we can track product movement and accurately, swiftly, and safely deliver products to end customers," he added.
The accuracy and speed in handling orders, packing, and preparing products for the next phase of delivery are rated at 99.9%. This indicates that Locad can manage orders for customers within 1 business day from the moment an order is received in the system.
According to the Thai E-Commerce Association, the e-commerce market in Thailand was valued at $23.4 billion in 2022, up 8 percent year-on-year, and analysts expect the market to reach $26.5 billion this year and $34 billion by 2025.
"Continuing growth in e-commerce activity in Thailand has significantly increased order volumes, putting pressure on logistics networks and operations. For large and small merchants, this has meant a significant strain on their business, and this is where Locad has provided critical support to businesses that want to grow. Rather than look for hard-to-find storage space and experienced people, merchants can turn to Locad to efficiently manage their fulfillment services and streamline their operations," said Mr. Constantin Robertz, CEO and Co-founder of Locad.
Locad provides a complete fulfillment solution, from picking the order stored in its warehouses to packing, shipping and tracking the order until it reaches its destination. This closes the gap between first-mile and last-mile delivery services, enabling e-commerce merchants to offer competitive shipping rates and faster deliveries.
To meet the growing demand, logistics providers had to immediately adjust, including expanding their warehousing and fulfillment capacity, streamlining delivery routes, and creating safety standards for their personnel. Locad's tech platform syncs inventory across online channels and organizes end-to-end order fulfillment through a reliable network of strategic warehouses and carriers across various locations, giving brands and merchants a geographically distributed warehousing infrastructure that allows them to stock goods closer to customers, enabling faster delivery at lower costs.
Locad currently operates two fulfillment centers around Bangkok, in Samut Sakhon and Samut Prakan, and plans to open a third in Bang Na.
"Thailand's e-commerce market continues to grow, and we are committed to ensuring that we provide scalability for e-commerce brands and merchants in a way that might not be possible right away if they were to handle all the operations on their own. It is crucial that merchants and e-commerce businesses partner with a reputable fulfillment service provider to ensure customer satisfaction, especially on days like 9.9, 10.10, and 11.11 when volumes increase exponentially. These days are critical to e-commerce success and it's especially important to deliver great service at these times. Locad's flexible warehousing and logistics and smooth transition of orders from purchase to delivery help keep customers satisfied," said Mr. Constantin Robertz.
From August 22 until October 2023, Locad is offering e-commerce businesses and brands their logistics and fulfillment solutions at special rates and incentives to fulfill more orders and accelerate their growth.