![To turn Thailand into Asia's No. 1 health hub, Informa Markets now showcases two grand events:](/img/files/20230920/iq47ef874c387496dc0b3d5058e2f77ee7.jpg)
It's now time to lift the curtain! Informa Markets (Thailand) marches and leads over 1,000 local and international food ingredients entrepreneurs from more than 45 countries around the globe to join "Fi Asia 2023" (Food Ingredients Asia 2023), with also over 460 dietary supplement and functional ingredients providers from 40 countries to "Vitafoods Asia 2023," taking over Halls 1-7 of Queen Sirikit National Convention Center, to reiterate its confidence in Thailand's potential to become No. 1 health hub in Asia.
Ms. Rungphech Chitanuwat, Regional Portfolio Director - ASEAN, Informa Markets Thailand, revealed: Thailand plays a crucial role and has the potential to be a hub for global exports of food ingredients. Informa Markets aims at being another driver to advance the food industry, especially Future Food, and turn Thailand into a food and nutrition bank, as well as a convocation space for future food experts to ensure effortless accessibility for both operators and consumers. At the same time, dietary supplements are another industry that has witnessed a significant growth over recent years as global consumers shift their focus more to health and well-being. Apart from nutritious foods, they are also looking for dietary supplements of quality to nourish their physical needs, boost immunity, and prevent certain diseases, or taking care of skin health even more, etc.
The growth of the dietary supplements market in Asia Pacific marked up to USD 187 billion and is expected to achieve USD 229 billion in 2025, at the growth rate of 6%. Key markets are mainly China, Japan, India while markets of high growth potential are Indonesia, Malaysia and Singapore. Likewise, the dietary supplements market in Thailand boasts constant growth, that is, from USD 190 billion in 2021 expectedly to USD 239 billion in 2025 at the growth rate of 9%.
Informa Markets thus joins forces with government and private sectors, organizing "Food Ingredients Asia 2023," or "Fi Asia 2023" - a food ingredient product, technology, and innovation event for the food and beverage industry in Asia. The event is complemented by the collaboration of "Vitafoods Asia 2023" - Asia's No. 1 food ingredient product, technology, and innovation for dietary supplements and health products event, between September 20-22, 2023, at Queen Sirikit National Convention Center.
Ms. Rungphech said: Fi Asia 2023 heightens the reputation of Asia's No.1 event that unlocks opportunities for entrepreneurs to share and update global food trends, aiming at amplifying potential and ensuring local raw material and beverage operators are well-armed for the global arena. This year's Fi Asia is revamped to give a more modern sense, solidifying our position as the taste maker, being a hub that gathers raw materials from every corner of the world. Thus, it proves Thailand's potential to become a platform for raw material exports in the future. Within the event, you can meet over 1,000 operators and product owners and over 30,000 local and international buyers from 45 countries around the globe. The number of visitors to Fi Asia 2023 is expected to be more than 21,000 while the trade value would soar beyond THB 500 million. Besides, the event will be an economic stimulus, generating over THB 180 million spending of foreigners for Thailand.
With respect to Vitafoods Asia 2023, it targets to propel Thailand toward becoming a hub for dietary supplement and extract innovations, "unlocking" limitations in dietary extract quality, being a creditable manufacturer and solution provider, through to "broadening opportunities" for business connection. This event hence serves an unmissable opportunity for operators to engage with buyers and manufacturers, as well as expanding international business networks, which can result in product optimization, enhanced quality and production performance, and ensure good health of Thai and Asian consumers, scaling up market opportunities to the Asia-Pacific and global level. This year is the second time Vitafoods Asia 2023 takes place in Thailand. The event will be even more special occupying 15,000 sqm to accommodate business networks and over 460 dietary supplement innovators.
With those preparations, more than 30,000 visitors are expected for both events, which will generate added value and shape solid business networks in the future. We would love to invite those who are seeking for business opportunities, ideas, and wish to discover Thailand's potential and become one of the drivers to turn Thailand into Asia's No. 1 health hub to "Fi Asia 2023" that will occupy Halls 1-4 and "Vitafoods Asia 2023" in Halls 5-7, LG floor, between September 20-22, 2023, at Queen Sirikit National Convention Center.