The Queen Sirikit National Convention Center (QSNCC), in collaboration with the Bangkok Metropolitan Administration (BMA), the private sector, and sustainable development networks led by Thai Beverage Public Company Limited and One Bangkok, is set to provide 'Sook Rak,' or 'First Happiness,' as a gift for the people of Bangkok. This initiative will take place on the first Friday (also pronounced "Sook Rak" in Thai) of the year 2024 through "Krungthep Dee Tor Jai," an event aimed at promoting the physical and mental wellness of Bangkokians. The event will feature 11 activities taking place from January 5th to 7th at Benjakitti Park, all free of charge.
"Krungthep Dee Tor Jai" is being organized for the second consecutive year to expand the partnership network between the public and private sectors. The festival aims to promote a sustainable quality of life for urban dwellers while boosting tourism in Bangkok. It caters to the diverse needs of people of all ages and genders, supporting a lifestyle that connects the elements of 'city-garden-forest-water' with 'youth, communities, and the people of Bangkok.' The festival encourages them to spend more time in public spaces, such as the 'Benjakitti Park.'
Surapol Utintu, Chief Executive Officer of N.C.C. Management & Development Co., Ltd., the operator of QSNCC, stated, "Krungthep Dee Tor Jai is a collaborative effort involving various sectors to present the 'First Happiness' to Bangkokians, encouraging them to enjoy life and participate in various activities in public spaces such as 'Benjakitti Park.' Organized for the second consecutive year due to a positive response from participants in the previous year, this edition features even more exciting activities aimed at promoting physical and mental well-being, fostering sustainable living for city dwellers. This initiative aligns with QSNCC's goal to transcend being a mere 'venue' and become a connecting space to public areas like 'Benjakitti Park,' promoting active lifestyles for individuals and communities."
Happy Body-Happy Mind activities by "Krungthep Dee Tor Jai" include:
- Happy Mind by "Krungthep Dee Tor Jai":
- Happy Body by "Krungthep Dee Tor Jai":
"Krungthep Dee Tor Jai" with its diverse events will take place from January 5th to 7th, 2024, at Benjakitti Park (MRT Queen Sirikit National Convention Center Exit 3 or BTS Asoke Exit 4), and admission is free.
For more information, please visit Facebook page https://www.facebook.com/bangkokbestival