Our original matte foundation has been remastered. The iconic 24-hour buildable, breathable foundation you know - and your look loves - has been Fix-ed and remixed with all-new benefits:
NEW SOFT-MATTE FINISH
NEW Pro Fluid Technology(TM) moves with skin for a natural look and comfortable, lightweight wear.
NEW GOOD-FOR-SKIN FORMULA
infused with 87% skincare ingredients, including sugar kelp extract to control oil along with red algae extract and hyaluronic acid to hydrate skin over time.
NEW EASY-TO-APPLY PUMP
empowers you to control your level of non-cakey coverage. Plus, a recyclable glass foundation bottle is crafted with sustainability in mind.
NEW SHADES
Now with [71] hues made for all skin tones and textures.
PLUS, WE KEPT WHAT YOU LOVE
- 24 hours of long-wearing, non-caking, non-creasing and non-settling coverage? Check.
- SPF 15 for broad spectrum protection against UV rays? Check.
- Transfer-, sweat- and humidity-resistant formula? Check.
- Oil-free and does not cause acne or clog pores? Check.
"Studio Fix is an absolute staple in my red-carpet kit," says M-A-C Senior Artist Carly Utting. "As an Artist, I need to rely on formulas that perform under strong lighting to give my clients that natural yet photo-ready finish - on and off camera. I have yet to find another foundation that delivers everything I need...and yet to find a skin tone I can't match with Studio Fix. All hail this hero formula!"
Our Artists aren't the only ones falling hard for this new soft-matte formula.
Consumer testing revealed that:
98% SAID IT BLENDED EASILY ONTO SKIN*
94% SAID IT WAS COLOUR-TRUE*
91% SAID IT LEFT SKIN LOOKING NATURAL*
Finding your shade is easy, too, with our mastery of undertones and shade-matching. M-A-C shades are based on the Artist's colour wheel, a standard of colour theory in the art world. Cool undertones are defined as golden, while warm undertones are defined as rosy. Other brands define cool and warm tones as the opposite. But at M-A-C, across all our foundation formulas:
C
COOL
IS FOR GOLDEN / OLIVE UNDERTONES
NC
NEUTRAL-COOL
IS FOR MOSTLY GOLDEN / OLIVE UNDERTONES
NW
NEUTRAL-WARM
IS FOR MOSTLY ROSY / PEACHY / RED UNDERTONES
N
NEUTRAL
IS FOR AN EQUAL BALANCE OF GOLDEN / ROSY UNDERTONES
Just swatch three shades max to find your perfect match:
1. Your best match to the naked eye.
2. Your opposite undertone.
3. One shade lighter or deeper.
I wear M-A-C Studio Fix. Do you? Share why you wear our remastered matte on social with MACStudioFix and #IWearMAC at @MACcosmeticsThailand.