Coca-Cola (Thailand) Ltd. has launched 'The First Meet' event as part of the COKE STUDIO(TM) 2024 campaign, where fans can meet their favorite artists up-close. This debut collaboration featured a live performance at Siam Square, showcasing top-tier Thai artists Three Man Down and YourMOOD as COKE STUDIO(TM) 2024's artists. Attendees can anticipate exclusive and intimate interactions, promising unforgettable moments for music enthusiasts.
COKE STUDIO(TM) is Coca-Cola's music platform emerging as a vibrant celebration of cultural fusion and musical excellence. This year's campaign not only highlights music's power to unite global audiences through collaboration with NewJeans but also emphasizes Coca-Cola's commitment to strengthening community spirit through creative expression. With an exciting lineup of new tracks and live performances across ASEAN and the South Pacific, including Thailand, Philippines, Papua New Guinea, New Zealand, and Australia, COKE STUDIO(TM) promises dynamic and unforgettable experiences tailored for diverse local cultures.
As part of COKE STUDIO(TM) 2024, The First Meet' event was a fantastic gathering filled with music and fun. It kicked off with an energetic live performance by talented student bands that energized everyone in attendance. Throughout the event, fans enjoyed a variety of engaging activities that kept excitement high. The highlight of the day was the live performances by popular artists Three Man Down and YourMOOD as COKE STUDIO(TM) 2024's artists, who captivated the audience with their incredible music. Moreover, enjoy an exhilarating experience with a special performance featuring the debut live rendition of the new single 'Za Hai Sud' (ซ่าให้สุด) by Three Man Down, in collaboration with YourMOOD, released as part of the COKE STUDIO(TM) 2024 campaign. This single, conceptualized under the theme 'Mass the Unmass,' aims to inspire Gen Z music enthusiasts and elevate their musical journey with a unique and thrilling twist.
Continuing to believe in music's power to connect people, COKE STUDIO(TM) 2024 on tour presents a dynamic Pop-Up Experience that brings music directly to university campuses, including Chiang Mai University, Maejo University, Naresuan University, Udon Thani Rajabhat University, Khon Kaen University, Prince of Songkla University (Hat Yai Campus), King Mongkut's Institute of Technology Ladkrabang, Bangkok University, and Songkhla Rajabhat University. Featuring interactive exhibits and engaging activities, students can immerse themselves in the world of COKE STUDIO(TM). This innovative experience includes an experiential zone with a recording box, designed to enhance student engagement with the music experience and create shareable content on social media.
Additionally, the tour culminates in a concert featuring COKE STUDIO(TM) artists and outstanding musicians, promising a unique live experience that will resonate with university students.
- Secure VIP access to the concert by redeeming with 4 empty bottles or bringing a bill from participating restaurants (minimum spending 99 THB and include 'Coke' in order).
- For an even more exclusive experience, get VIP access plus a premium 'Coke Studio Gym Sack' by redeeming with 6 empty bottles or bringing a bill from participating restaurants (minimum spending 299 THB and include 'Coke' in order).
Don't miss out on this chance for the best seats in the house and exclusive merchandise - start collecting your bottles or make your qualifying purchase today!
From intimate fan interactions at 'The First Meet' event under the concept of 'Mass the Unmass', featuring sophisticated artists, to immersive Pop-Up Experiences on university campuses, COKE STUDIO(TM) continues to inspire and engage music enthusiasts of Generation Z, creating lasting memories and amplifying the universal language of music with a diverse of sounds.
For more updates and to join the COKE STUDIO(TM) community, follow Coca-Cola Thailand on social media and stay tuned for upcoming events throughout the year. Visit COKE STUDIO(TM) Thailand 2024 to learn more. Additionally, be sure to follow the official COKE STUDIO(TM) global channel for updates the artist lineup and more information about the global COKE STUDIO(TM) 2024.
Listen to the special single 'Za Hai Sud' (ซ่าให้สุด)' by Three Man Down, in collaboration with YourMOOD, available now on JOOX and Spotify! Stay tuned for the full music video coming soon on YouTube Coca-Cola Thailand.