Eternity at One, an authorized dealer of "AVATR" electric vehicles, is pushing forward in the premium electric vehicle market with an investment of over 20 million baht to open AVATR BANGNA, the first full-service showroom and service center in Southeast Asia. This facility is designed to meet the growing demand for electric vehicles and to provide customers in Bangkok and surrounding areas with a premium driving experience.
Songvit Titipoonya CEO of Eternity at One Co., Ltd., the official distributor of AVATR electric vehicles in Thailand, stated that CHANGAN is a robust and capable company with a strategic approach to achieving business success. Following the Free Trade Agreement (FTA) between Thailand and China, which facilitates the import of Chinese EVs, Chinese EV brands have gained a competitive edge in the Thai automotive market. These brands are now more widely accepted and trusted by Thai consumers, as they meet lifestyle needs effectively. For CHANGAN, the focus on after-sales service and delivering the best value products to consumers remains a priority. Recently, AVATR 11 has been introduced to tap into the electric vehicle market in Thailand, with Eternity at One Co., Ltd. trusted by CHANGAN to be the official AVATR dealer in the country.
"AVATR 11 is positioned in the premium EV segment and serves as a flagship product that enhances the brand image of CHANGAN. Since launching the AVATR 11 right-hand drive model in Thailand for the first time in Asia, it has been well-received by customers, with an overwhelming number of orders, especially in the first month post-launch. The momentum has continued, and for 2024, the sales target for AVATR 11 is set at 500 units, with current bookings aligning closely with the target. Toward the year-end, marketing and advertising efforts will focus on Mass Media channels to further elevate the luxury perception of the AVATR brand.
To support future brand expansion and demonstrate a commitment to delivering the best customer experience, Eternity at One Co., Ltd. has allocated over 20 million baht to establish AVATR BANGNA. This premium EV showroom and service center, the first under the AVATR brand in Southeast Asia, offers complete sales and after-sales services. Situated on Bangna Trad Road, a prime location leading to Thailand's Eastern region and a key economic and industrial zone, AVATR BANGNA is strategically positioned to maximize its impact."
AVATR BANGNA has been designed with a modern, sophisticated aesthetic that highlights an unwavering commitment to customer service. It offers a full range of amenities, with clearly defined zones, including an area for displaying AVATR electric vehicles, a relaxation area, an after-sales service lounge, and a dedicated vehicle handover zone. The center spans over 2,191 square meters. Additionally, the Rama VI showroom and service center is expected to be completed by the end of 2024, with plans to meet customer demand across various areas of Bangkok, surrounding regions, and eventually, other provinces.
Visit AVATR Bangna's comprehensive service center, and for more information, contact them via their Facebook page: AVATR Eternity At One, the Call Center at 02-036-5888, or their website: https://avatr-eternityatone.com/.