Huawei Technologies has strategically expanded its digital transformation efforts in Thailand by appointing TCT Watashi Group as its latest HUAWEI Gold Distribution Partner, signaling a significant commitment to empowering small and medium enterprises (SMEs) with cutting-edge technological solutions.
Mr. William Zhang, President of Enterprise Business, Huawei Technologies (Thailand) Co., Ltd, articulated the company's focused approach targeting large corporate, commercial businesses, and SMEs. According to him, SMEs are the backbone of economies but often face unique challenges, from limited access to resources and financing to difficulties adopting new technologies. Unlike larger corporations, SMEs require solutions that are tailored, affordable, and easy to implement. HUAWEI eKit is designed with these specific needs in mind. This strategic partnership TCT Watashi Group is critical to accelerate technological adoption among Thai small businesses.
This partnership under the HUAWEI eKit brand is carefully designed to curate specialized technology solutions that are specifically tailored to meet the unique needs of small and medium-sized businesses, addressing their digital transformation challenges with precision and expertise.
Mr. Chong Tong Xie, Chief Executive Officer and President of TCT Watashi Group, expressed immense enthusiasm about supporting technology integration across business sectors. The company brings a comprehensive infrastructure to this partnership, including extensive training facilities, multiple showrooms across Thailand, a dedicated research and development team, and a robust service call center to ensure seamless customer support and technological implementation.
Looking forward, HUAWEI eKit has ambitious plans to revolutionize the SME technology landscape. The strategy involves designing more intuitive and user-friendly products, developing stronger sales channels, creating a comprehensive market growth strategy, and supporting partners in expanding their installation and retail networks. This holistic approach demonstrates Huawei's deep commitment to not just developing technology solutions, but fostering genuine digital empowerment for small businesses.
During the event, HUAWEI eKit launched more than 60 new products, including the Datacom SOHO S220S and S310S series GE & 2.5G converged access switches, flagship triple-radio Wi-Fi 7 product AP673, best-selling product AP361. IdeaHub Board 2 Pro for local office and smart classroom upgrade in the intelligent collaboration domain, MiniFTTO large-capacity five-in-one optical gateway F1002-AC-H1, and Wi-Fi 7 optical AP F700C-36-1GH. Dedicated to the SME market, these products help HUAWEI eKit maintain leading competitiveness.
The strategic partnership underscores Huawei's broader vision of expanding advanced digital technologies and providing practical, accessible solutions that can help Thai SMEs compete more effectively in an increasingly digital global marketplace. By combining Huawei's technological expertise with TCT Watashi Group's local market insights, the collaboration promises to be a significant catalyst for digital transformation among Thailand's small and medium enterprises.