On Friday, December 20th, 2024, a group led by Associate Professor Dr. Direk Teeraputon, the Vice President for Corporate Communications, visited Silpakorn University in Bangkok for a study trip and knowledge exchange session on corporate communications. The group was warmly welcomed by Professor Dr. Tanasait Ngawhirunpat, the President of Silpakorn University, along with Dr. Chisnupong Sirichodnisakorn, Assistant to the President for Corporate Communications, and other staff members.
This study trip provided the University of Phayao with valuable insights and effective practices in corporate communications, which can be adapted to enhance the university's communication capabilities. The initiative aims to align the university's communication strategies with the digital era, foster a positive public image, and establish a strong network of collaboration in public relations between universities.
The visit was part of the UPCC NETWORK activities under the 2024 Corporate Communications and Public Relations Network Project. This program focuses on modernizing corporate communication capabilities, preparing for changes in the digital era, and elevating the University of Phayao's image to meet international standards.